My latest ramblings.
Enjoy! I definitely got important things to say
My latest ramblings.
Enjoy! I definitely got important things to say
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How to fix your meta information using the Yoast plug-in
Meta is the information that spiders use to show your information on the search engine results page(SERPs). You want to put the right information for this portion of your pages so that people will know what your page contains. Basically, it is like a summary of your page.
Go to the back-end of your WordPress site [http://yourdomain.com/wp-admin] and go to the titles and meadows page on the Yost tab
On that page, you will see two tabs: one that says title, and the other that says description.
This is what they are referring to:
Now that you have a visual of what it’s going to look like, make sure that the content that you write will entice readers to click on your page.
What makes an excellent meta-description?
1. It needs to be around 135 to 150 characters long.
This is the amount of characters that Google is going to show on the SERPs. Google will add three periods to the end if it is too long.
2. It should match the content of your page
Don’t try and mislead your visitors. If they don’t find what they’re looking for on your page they will exit out and you will end up having a high bounce rate. Google will then realize that your page does not contain what viewers are looking for so eventually google will take your page off that keyword result.
3. It should be unique.
Don’t try and write generic descriptions for your meta. Something unique will entice your visitors to view your page.
4. It should have your target keyword on it.
Remember that Google evaluates the search result rankings based on a lot of factors, but the amount of times the keyword/s are mentioned in the post is one of them.
This attribute is used for paid links that people include in their content. This attribute tells Google’s spiders not to follow that link since outgoing links contribute to a website’s authority.
All you need to do is add the “no-follow” attribute within your href code.
Looks like this:
Now, to add the no-follow attribute, Just add the rel attribute before the first greater than (>) sign.
<a href=”http://google.com” rel=”nofollow”>Google</a>
Managing a website can be a time-consuming and tedious process which is nonetheless very important. When managing multiple websites, it can sometimes feel that’s all you do and, let’s face it, it’s not usually particularly enjoyable. There are tools, however, which can make your life easier by making website management a much more efficient process. One in particular, called ManageWP, allows you to manage multiple WordPress websites, all from the same location. It’s a very powerful tool and below are some of its features:
ManageWP provides a couple of nice-looking templates to put up instead of the website when it’s down for maintenance. These can be customized and activating this mode just takes one click. This feature would also remove the need for a separate plugin just for maintenance mode.
Running code snippets can be particularly useful in fine-tuning plugin settings, removing widgets from your website and clearing cache, among other things. One particularly convenient feature of ManageWP is that it gives you the ability to run multiple snippets on multiple websites at once, which can save you a lot of time.
You have the ability to view Google and WordPress analytics for the sites you choose to add to the tool. These tools are very useful in monitoring traffic to your website and allow you to see things such as the number of views to each of your pages, broken down to the day if you wish. They also allow you to learn more about your audience since they also tell you what countries your viewers reside in.
You can keep track of your SEO ranking and see how this is changing, allowing you to make informed changes if need be. This helps with monitoring your keywords. This feature allows you to also see how your competitors are doing which is terribly convenient as it greatly reduces the time it would take you to check on your competitors one by one.
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Working with others is made simpler as the tool eliminates the need for sending your information to collaborators who require access to the backend. Instead, you can simply invite them by email and they can access the tool’s dashboard. You have a lot of control over what they have access to as well since you can choose which websites they have access to and what they can edit.
Reports can be very useful, whether you’re managing your own websites or someone else’s. They’re a good way for seeing how the website is doing, and also allows clients to get a fuller appreciation for your work. ManageWP lets you populate reports with one, simple, click.
People nowadays lead busy lives and the truth is, few have the time to spare to keep an eye on their websites 24/7. Luckily, the tool has an uptime monitor feature so you’ll be the first to know should any of your websites go down. Notification methods include via email and SMS.
The security check feature allows you to verify that your websites are free from malware. If having your website infected by malware weren’t bad enough by itself, its presence could result in Google putting you on their blacklist. It could take months to resolve the issue if your website gets on Google’s bad side, and that is a very long time especially for a business website.
The cloning feature lets you make a copy of your website easily, without having to touch the code. This is particularly useful if migrating your site to a new host. You can also use this feature to do edits to your website without having to go live by editing a cloned copy until you’re ready to publish.
You can schedule website backups on their servers, or at a location of your choice such as Amazon, Dropbox or Google Drive. You will get an email with the link to download the backup. You can also choose to manually trigger a backup of your site; always a good idea prior to making any updates.
You can choose to add, activate, deactivate or delete themes and plugins to your websites using the tool. This can be especially convenient if deleting themes since it avoids you having to mess with the FTP. ManageWP also allows you to update the themes and plugins on your websites quickly and easily with one click and even gives you the option to ignore or downgrade them if you wish.
This is the control center, the place from where you can access all of the above. To make it even easier, you don’t even need to log in each time when going into the WordPress backend. Your ManageWP tool will log you in automatically.
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People curate so they can provide high-quality articles to their audience. You give them as much information as you can in order to help them. It creates loyalty, and they will keep coming back to your website.
There are many steps, but, once you start using it, you will never go back to doing it manually. I promise. 🙂
Sometimes it’s hard to find the best time to publish. You can find this information by going to follow or walk. I’m pretty sure there are other tools out there that will help you find this information. If you find something that can be alternative to this, please mention it in the comment section.
Make sure you find the best times to publish for Facebook and Twitter for your audience. Choosing the best time to publish it so the majority of your audience will be online and will get to see your update in real time. Most people do not try and check all their updates. They only see whatever is shown to them on the screen because most have a lot of updates.
One thing I like to do is search for websites similar to my niche. Once I find these websites I go look at the blocks. I then add the seeds into Feedly. I name them according to whatever I need for them to be labeled
I used to have a big problem with this. I hired a VA especially for my content curation because it can be a tedious task. Not only is it a tedious task, but it is also time-consuming. The time you spend doing this task correlates to how fast your Internet speed is and how fast your computer is.
Don’t tell anybody, but here is a tool I use. As a power user, I use the “OneTab” tool. This tool grabs whatever tabs you have on your browser, and it’ll compile it and put it in a clear list. This stops your computer from slowing down and increases its speed. This is especially useful for people like me who have a lot of ideas and have a hard time organizing them.
Going back to feedly, you can hold down the control key and then press each link you want to open. Instead of right clicking or doing this manually, this will open up each tab without you leaving the current.
Once you are happy with the number of links you have collected, press the OneTab icon on the top right-hand corner of the screen.
You will see OneTab will merge all the links together and add them as a list on its tab.
Now, you will have these beautiful links that put in your spreadsheet. Click on the import/export link which is located on the top right-hand corner of OneTab. Once you press this link, it’ll show you a box of all the links. Copy this and paste it on your spreadsheet.
Since it is a txt file, excel will ask you how you want it to be formatted when importing the file. Follow the steps below.
Once you have your beautiful list of URLs, now is the time for you to comment on them. You could comment on them however you want; although just inputting the title would not be the best way to comment on them. Your audience wants you to be authentic. Therefore, you would want them to think that you read the article.
You must learn how to skim articles and be able to see the main point of them. What I usually do is skim the article, find the most useful point, then comment on it. This comment will be my tweet.
Choose date and time in column one.
When you’re choosing a date and time for column one, select the date and time in which you want this content to be published. After that, click the drag button. It won’t change the time, but it will change the date. You could change the time by adding another. Now, all you need to do is put some more content on that tab.
Know the optimal time to send a tweet. You may send a tweet three to six per day. You don’t have to do all the way to six tweets. But if you are a big company, definitely do six tweets. But if you are starting out, three tweets would be enough.
For Facebook, I would recommend sending two posts per day unless you have really humorous posts to where they have a tendency to go viral. You don’t want your Facebook audience to get sick of your posts and unfollow you.
A better way to know is by testing. Nobody can tell you how you to do anything because each business is different. It is up to you to research more about your audience so that you could cater to them.
[/fusion_text][fusion_title size=”2″ content_align=”left” style_type=”default” sep_color=”” margin_top=”” margin_bottom=”” class=”” id=””]To Recap:[/fusion_title][fusion_text]
1) Get our links using feedly.
2) We used Onetab to compile them all into a neat list
3) We saved this list as a txt file and upload it to excel.
4) We rearranged the columns according to Hootsuite’s standards and uploaded it into their bulk uploader.
Good! If you have any questions, feel free to comment below and I’ll be sure to clear things up for you!
If you need someone to manage your Facebook page, it’s best to give them access to manage it than give them your personal username and password. Here are the steps on how to give other users access to manage your Facebook page.
Users who have liked the page are the only ones that are allowed to be added as a moderator of that page.
Once you hit save at the bottom, the person invited will receive the notification that they have been given access to that page.
If you have someone analyzing data for your site, it is a good idea to give them editing, collaborating, and reading access to save you the trouble of having to export the information yourself. A user with admin rights will have access to enabling services such as looking at the geographic information of users and also having the ability to export or download a pdf file derived from the data. Below are steps on how to add a user with admin rights to your account.
It is a good idea to send this user an email stating that you gave them access. Google Analytics will attach a link to the email which will make it easier for them and the system to know that they have accepted the invitation.
Technical Creativity is a small digital marketing company that specializes in social media marketing, website creation, and SEO.
With competitive pricing, we service small businesses around Southern California.
I work remotely! But there is where I’m located.
Oceanside, California 92056